AREA15, located minutes from the Las Vegas Strip, represents the world’s first purpose-built immersive entertainment district offering live events, distinctive attractions, interactive art installations, extraordinary design elements, unique retail, ground-breaking technology, bars and eateries, and much more. Voted Best Attraction In Las Vegas [2021, 2022, 2023] and the most visited attraction in the US in 2022, this innovative complex has become a must-visit destination for anyone seeking unique experiences in Las Vegas.
Since opening in 2020, AREA15 has surpassed 15 million visitors, and it continues to grow with exciting new attractions and Zone 2: The Terminals expansion that opened on August 14, 2025.
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What is AREA15?
AREA15 is a 200,000-square-foot warehouse featuring a psychedelic smorgasbord of unique experiences, including cinematic immersions, interactive art exhibits, virtual reality arcades, zip lines, axe-throwing and several one-of-a-kind bars and restaurants. AREA15 has earned comparisons to Burning Man and “Alice in Wonderland,” thanks to the art installations that tower outside and the mind-bending exhibits inside.
The complex has now expanded to a next-generation, 40-acre “retailtainment” district housing a growing collection of groundbreaking attractions, globally recognized entertainment brands, culinary destinations, art, nightlife offerings and more.
Hours and Admission
AREA15 is open every day starting at 11 a.m. From Sunday to Thursday, it stays open until 10 p.m. On Friday and Saturday, it stays open until midnight. All ages are welcome until 8 p.m. After 8 p.m., only visitors 18 or older are allowed.
Daytime entry to AREA15 is free until 8 p.m., though you are encouraged to reserve an “entry pass” online in advance. Once inside, tickets to various attractions are sold individually and vary in price. Various attraction passes that offer access to several experiences are also available. Choose your own adventure with four bundle levels of over 20 attractions, experiences, rides, games, & exhibits at AREA15.
Things to do at AREA15
1. Meow Wolf’s Omega Mart
This immersive art experience takes shoppers on a journey through a world of whimsical products, hidden portals, and bizarre happenings. The shelves are stocked with everything from alien fruit to mind-bending snacks, all presented in a way that will leave you questioning what is real and what is not. The Mega Art Zone showcases the talents of more than 40 local Las Vegas artists, and features two functioning vending machines filled with mini art available for the public to purchase, so everyone can take home a little piece of local art. Don’t miss out on the chance to explore this one-of-a-kind space and see for yourself why Meow Wolf’s Omega Mart is a must-visit destination. Purchase tickets in advance.
2. Birdly
They have two VR bird simulators where you soar through the air and they are so much fun. I was laughing so hard I didn’t do so well. That’s Eden lying down playing the game. We all did the same course so we could compete against each other. I lost and Jonah won. Noah was a close second. Get a AREA15 Access Level 1 Experience Pass.
3. Illuminarium
Illuminarium is an immersive tech-driven experience with an exclusive menu of infused spirits, offering visitors unique cocktails in a variety of flavors. From basil and blackberry rum and raspberry and mint tequila to Bloody Mary base vodka and sour cherry and strawberry brandy, all creations are made in-house with fresh fruit and herbs that batch for a minimum of 15 days before being served. In addition to cocktails, the space also offers infusion flights that allow visitors to sample up to six of the special flavors.
Illuminarium has launched its newest, must-see Amplified show, a 50-minute journey through the dynamic world of rock music. This immersive experience explores how rock shaped fashion, language, pop culture, and social movements through powerful storytelling. Purchase tickets to Illuminarium.
4. Dueling Axes
This unique attraction is bound to bring out your competitive spirit as you compete against friends or strangers to see who has the most accurate aim. It’s not only a fun activity, but it’s also a great stress-reliever (as long as you don’t accidentally hit your foot!). So, gather up your best mates and head on over to Dueling Axes for an axe-throwing experience that you won’t soon forget. And don’t worry if you’re not a seasoned ax-thrower, their experienced coaches will guide you through the process and make sure you’re a pro in no time. Get discounted tickets.
5. Five Iron Golf
Whether you’re a die-hard golfer or just looking for a fun night out with friends, Five Iron Golf has got you covered. With state-of-the-art simulators and a great selection of food and drinks, you’ll feel like you’re on the green even if you’re in the middle of the desert. Get ready to show off your swing, enjoy some friendly competition, and have a blast at Five Iron Golf. After all, golf is a sport best played with a drink in hand!
6. Wink World
Wink World was super random and super loud. It’s a quick 20-minute whimsical experience where you walk through six different rooms and a hallway featuring six infinity mirror rooms full of hypnotic lights and colors. My kids are teenagers and college students so they were a little too old for this whimsical experience. I found it to be for kids 12 and under or adults who are tipsy. This vibrant attraction showcases the creative vision of Chris Wink, one of the co-founders of Blue Man Group.
7. Virtualis VR
The ultimate virtual reality experience at Area 15 in Las Vegas! Immerse yourself in a world of exhilaration and surrealism where you can soar through the clouds, battle zombies or even step into the shoes of a secret agent. The possibilities are endless! With state-of-the-art equipment and cutting-edge technology, you’ll be able to experience amazing visuals, opposable motion controllers and even haptic feedback. With Virtualis VR, the world truly becomes your playground and your imagination your only limit.
8. Haley’s Comet Zipline
You can get a bird’s-eye view of the main hub of AREA15 on Haley’s Comet, an indoor zipline. Better yet, you can race a friend around the building courtesy of the dual-track design and zippy glider mechanism.
9. Museum Fiasco
Museum Fiasco is a 5,000 sq ft kunsthalle museum with an emphasis on light and sound.
10. AR Dodgeball
All-new attractions like AR Dodgeball allow visitors to play virtual dodgeball in augmented reality. AR Dodgeball made its debut in April. Play is painless, made possible by headgear and wrist sensors, and involves shields and barriers that become weaker with impact. Originating in Japan, Hado has evolved into a competitive sport with its own World Cup that may become the trendiest physical activity since pickleball.
11. Superplastic’s Dopeameme Institute for Pleasure Research
In this half-hour experience, you’ll be turned into a test subject to experience an animated universe. With multiple interactive rooms and many paths to choose from, this trippy, toy-themed adventure promises countless opportunities for fun.
New Attractions in Zone 2: The Terminals
Zone 2: The Terminals at AREA15 now features Universal Destinations & Experiences’ new, year-round horror entertainment experience Universal Horror Unleashed.
12. Universal Horror Unleashed
Universal Horror Unleashed is the first-ever year-round fully immersive horror experience. Built by the same masterminds behind Universal Studios’ legendary Halloween Horror Nights, this attraction drops you into four fully themed haunted houses: battle deranged killers in The Texas Chainsaw Massacre, tiptoe past classic monsters like Dracula and Frankenstein in Universal Monsters, watch demonic possession unfold in The Exorcist: Believer, and escape vengeful scarecrows in Scarecrow: The Reaping.
13. John Wick Experience
The John Wick Experience, an immersive attraction located at AREA15, is now open to the public. This is no ordinary visit—it’s your initiation into the dangerous and captivating world of John Wick, where loyalties are tested, alliances forged and danger is just a breath away. As the sanctuary of choice for assassins, crime bosses and members of the High Table, you can expect your time at the John Wick Las Vegas Continental to be memorable. All guests are welcome to retreat to the John Wick Las Vegas Continental Bar, where every drink is an artful blend of precision and indulgence, or explore the Gift Shop, a treasure trove of exciting items designed for those who live boldly.
14. Interstellar Arc (Opening Soon)
Interstellar Arc is the newest VR adventure at Area15’s Zone 2: The Terminals. Interstellar Arc, a futuristic space mission experience by Felix & Paul Studios, is officially open. Housed in a custom-built, 20,000-square-foot venue, this next-level attraction will launch you into a deep space adventure set in the 26th century, combining immersive storytelling, cutting-edge tech, and the thrill of cosmic exploration.
Area 15 Restaurants and Bars
15. Emporium Arcade Bar
Las Vegas has a new destination for all the partygoers 21 and older – Emporium Arcade Bar! Found inside AREA15, minutes from the Strip, this vibrant spot offers an unforgettable entertainment experience. Gamers will find classic arcade faves and other interactive attractions like pool tables and pinball machines that take you back to your childhood days filled with fun times.
Enjoy innovative craft beer selections or exciting cocktails while taking in thoughtful murals by local artists. Plus, get ready to jumpstart your nights out at one of many live shows hosted here or join tournaments across different types of games that’ll make every visit exhilaratingly unique!
16. LIFTOFF Bar and Ride
A 3,762 square feet outdoor event space featuring a full-service bar at the base of LIFTOFF, the 130-foot-tall, panoramic skyline experience offering 360-degree views of the Las Vegas Strip and surrounding areas.
LIFTOFF lounge capacity – up to 155 people
LIFTOFF panoramic gondola capacity – up to 16 people at a time
Representing the first of its kind built in the United States, LIFTOFF was manufactured by Aerophile, the world leader in balloon flight.
17. Beast by Todd English
Beast is an immersive culinary adventure that’s sure to indulge all of your senses. From the moment you step inside, you’ll be transported to a world of dark glamour and decadent luxury. And the food? Let’s just say that you won’t be disappointed. Each dish is prepared with care and attention to detail, resulting in bold, complex flavors that are truly unforgettable.
They have a cocktail they set on fire and a totally outrageous 32oz Bloody Mary with all kinds of food as toppings like wings and sliders!
18. Kaia Handroll
Kaia Handroll at Area 15 in Las Vegas is a must-try. Their handrolls are packed with fresh ingredients like avocado, cucumber, and salmon, all wrapped up in a sheet of nori and served with a side of soy sauce. It’s the perfect snack for those on the go or for anyone who wants a flavorful meal without feeling weighed down. Their Japanese Caesar salad is excellent and the ubi cheesecake is great and super Instagrammable.
19. Dream Weaver Milk & Boba Bar
Photo from Dream Weaver Milk & Boba Bar
Dream Weaver Milk & Boba Bar is a delightful soft serve and boba tea oasis within AREA15 that transports you to a whimsical world of fun and fantasy.
20. Oddwood Bar
Oddwood Bar at Area15 | Photo by Meagan Wristen
The Spine includes Oddwood, an indoor bar with a giant, artificial Japanese maple tree that is made with thousands of LED lights.
Art Installations
Art at Area15 | Photo by Meagan Wristen
AREA15 unveils dozens of newly installed sculptures and murals. With these additions, the AREA15 District features more than 60 sculptures and 30 murals—making it the largest permanent installation of monumental festival art in the world.
Art Island, an outdoor art gallery, is located in front of the facility. It includes several sculptures, which come from the annual Burning Man festival and are available for sale.
Events and Entertainment
With a robust, ever-changing roster of concerts, events, immersive art exhibitions, out-of-this-world nightlife, and boundary-pushing production shows, AREA15 attracts visitors of all ages.
The Portal is AREA15’s event space for concerts and special events, featuring state-of-the-art projection and audio technology.
Getting There and Parking
AREA15 is located just 10 minutes north of the Strip and about 25 minutes north of Harry Reid International Airport.
When asked if parking will continue to be free, CEO Winston Fisher repeatedly emphasized that “parking will be free for locals,” adding that his team was “evaluating” if it “makes sense or not” for out-of-town visitors.
Guests visiting the AREA15 District will be able to travel between zones aboard the Grounded Intra-district Tram (GIT), which will transport visitors from the new Zone 2 parking garage in the north part of the district to AREA15’s LIFTOFF panoramic skyline ride and outdoor lounge toward the south.
Tips for Visiting AREA15
Plan Ahead
Book tickets online in advance, especially for popular attractions like Omega Mart and Universal Horror Unleashed. Consider purchasing an access pass for multiple attractions.
Allow Plenty of Time
You could easily spend 4-6 hours or more exploring all AREA15 has to offer. Some visitors spend an entire day here.
Bring Your Camera
The art installations and immersive experiences are incredibly photogenic and Instagram-worthy.
Family-Friendly Hours
Visit before 8 PM if you’re bringing kids, as the venue becomes 18+ after that time.
Wear Comfortable Shoes
You’ll be doing a lot of walking and standing as you explore the various attractions and exhibits.
Check the Events Calendar
AREA15 frequently hosts special events, concerts, and performances. Check their website to see what’s happening during your visit.
Why AREA15 is Worth Visiting
AREA15 offers a completely unique experience that you won’t find anywhere else in Las Vegas—or the world. Unlike traditional casinos and shows on the Strip, this immersive entertainment district encourages active participation and exploration. Whether you’re interested in art, technology, food, nightlife, or just want to experience something totally different, AREA15 delivers.
The constant evolution and expansion of AREA15 means there’s always something new to discover. With Zone 2: The Terminals now open and more attractions coming through 2026, including the Museum of Ice Cream flagship and iFLY Indoor Skydiving, AREA15 continues to push the boundaries of experiential entertainment.
For families, couples, groups of friends, or solo adventurers looking for an unforgettable Las Vegas experience beyond the typical Strip attractions, AREA15 is an absolute must-visit destination.
Unfortunately, there are a lot of things that can go wrong on any trip. Be prepared for the worst with travel insurance. We use Travelex or Safety Wing (often cheaper).
I recommend using Expedia.com or Hotels.com for most hotel bookings. I prefer to book directly with Marriott when I stay there because of their excellent military discount.
If you prefer staying in a vacation rental instead, I recommend VRBO. If you are looking for a hostel, I use HostelWorld.
Choose Activities and Tours
To find great activities in any area I use Viator. If we are visiting a city with lots of popular attractions I always check CityPass, PogoPass, and GoCard to see if they have discount cards available. Groupon also tends to have a lot of local travel deals.
When I want to book a full-on multi-day tour I use TourRadar. They’ve got fantastic weekly deals. If going somewhere in Mexico or the Caribbean, I use Apple Vacations.
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